Feed back from class on my presentation

Underneath is my power point for the film me, Daisy and Sean made ideas for and are planning to do a title sequence for. I don’t think our presentation was very successful as we didn’t include all the important parts needed for our film such as the log line. We also weren’t very good with the cost of the film as it was decided we would need a lot more money to produce then we planned. Also we didn’t think properly on the film name, which will need to be changed.
Over all are film ideas in general were interesting to people, but we just needed to do a bit more research on actors, directors and the cost of the film.

Underneath this post is the plan for my film, my original ideas and then mine, Sean and Daisy’s developed ideas. We developed my original film idea as a group to improve certain parts of the film to make it more appealing to a particular audience. The main parts of the film we decided to change were the main story plot of what actually takes part in the film and how everything comes together. We thought to do this as we thought our new idea was a lot more interesting, imaginative and less obvious then the original plot. We also decided to change the characters names to ones that suited the type of person we had planned for our characters to be. In these plans we missed out certain parts such as the target audience’s personality traits as at this time it was undecided what type of person we wanted to aim our film at. Also we missed out film name ideas which we are still debating on now which is one of the main issues we have at the moment when it comes to making our title sequence. Overall since we had made these plan sheets our film ideas have developed majorly as we now know what audience we are aiming our film at, we also know every key feature of our film and the final plot of it.

Original ideas for my film&developed ideas

STINCS

When thinking of ideas for my film I considered:

S-etting – where and when is the film set

T- heme –mood of the film and what its really about

I- conography- costumes, makeup and any props relevant to the genre

N-arrative- what is the story about

C-haracters – who are they? What are they like?

S-tyle – cinematography, what the film will look and feel like 

Audience

Audience

Things to think about:

·      What pleasures audiences get from different media and different texts

·      How audiences are targeted

·      The difference between a primary and secondary audience

·      How and why different audiences read texts differently. The idea of an active audience.

·      How and why an audience might be positioned

·      How and why institutions construct an audience

·      What audience profiling is.

Different audiences can understand a media message but can have different responses to it. Some people believe and accept the message, others reject it using knowledge from their own experience or can use processes of logic or other  rationales to criticize what is being said.

Deciding on an audience:

All media texts are made with an audience in mind. This is so the producers make the right amount of money out of that media. It is important to understand what happens when an audience meets a media text.

If a media doesn’t have a target audience it will not get made.

Media producers will spend a great deal of time and money ascertaining if there is an audience out there who would be interested in the idea. They want to know the:

·      Income bracket

·      Age

·      Gender

·      Race

·      Location

Film presentation power point:

What i have been learning:

Recently in media we have been looking at title sequences. We have focused on their purpose and the importance of them, also how they affect a film. Title sequences often give the viewer hints to what the film is about or what may occur in the film through images, music, style of text, shot angles and cinematography. They are important because they set the vibe and the beginning of the film and indicate any important information. I have looked at the title sequences for films such as Zombie land, Dawn of the dead, The Game, Seven and Splice. All of these films title sequences indicate what genre the film may be, and what the main story line may be about. We have also looked at different styles of title sequences and different famous designers in the film industry such as Saul bass. 

links to title sequences i have studied:

http://www.artofthetitle.com/title/se7en/

http://www.artofthetitle.com/title/splice/

http://www.artofthetitle.com/title/the-game/

http://www.youtube.com/watch?v=7AFnThY472c&safe=active

http://www.youtube.com/watch?v=lwBigliX1Bo&safe=active

Dawn of the dead title sequence analysis.

                     http://www.youtube.com/watch?v=lwBigliX1Bo&safe=active

 Title Sequence


Genre:  horror
In the title sequence for this film a lot of different clips are combined to create a chaotic affect. The clips flash from one another quickly not allowing the viewer to see clearly what is going on. We can see straight away that this film is going to be a horror due to the sounds of heart monitors, screaming and sounds of violence occurring in the background. There is also speech of several people discussing a “virus” that is danger to people and if the people affected by this virus are “alive or dead.”  This creates a negative vibe further showing that the film is going to be a horror. The music its self is dark but quite upbeat, so this may indicate that it is going to be a horror/comedy. The sounds effects and the music along with the speech of the people are all combined together, this also creates a chaotic effect as a lot is going on at once and it is a lot for the viewer to take in. This indicates that a lot may happen in the film and there may be a lot of chaos/anarchy.
The clips used look as if they have been taken from news reports which make it seem more realistic, also the people used that are seeing it look important and high up in the country as they are being interviewed on the tv and people are looking for answers from them. This also makes it seem more realistic and indicates that what is going on is really serious. The fact that the clips are combined together by flashing from one to the other makes it a lot more dramatic and tense because you still aren’t fully aware of what is going on. Also shots of zombies attacking people are included in this title sequence, which makes the film look quite violent and graphic. The zombies are shown a lot in the title sequence showing that they are possible the main characters and play key important role in the film. 
The titles themselves are done in a red bold font this indicates blood, murder, violence, horror etc. they then dissolve away from the center of the screen as if they are bleeding out. This also indicates that it is going to be a horror as it is gory/graphic.
A lot about the film is given away in the title sequence as there are clips of the zombies and some of the affects they have caused, what they do, what is happening to people (being eaten.) You also see a lot of war and anarchy is going on showing that it is not going to be a happy film, it is destructive and seems quite angry and aggressive. Multiple places are shown in this title sequence and for most of them you are unaware of where they are, but this indicates that the “virus” is occurring in more then one country/place. This emphasizes just how serious and dangerous Is it, making the film seem more scary and tense. 
Overall from this title sequence we can see that this film is going o be a horror due to the multiple killings you see, the graphic sights of the zombies attacking people (which also shows that it is going to be a graphic gory film) and the sound affects of people crying and screaming. 

Media homework.

http://www.smashingmagazine.com/2010/10/04/the-art-of-the-film-title-throughout-cinema-history/                     

Media

1. “As much as possible, they liked to convey the tone of a movie      through the “dressage” of its main title. Thus, blackletter fonts in the opening credits were used to evoke horror, ribbons and flowery lettering suggested love, and typography that would have been used on “Wanted” posters connoted a western flick.”

I found this point interesting because it shows how much you can know about a film before you actually watch it, you know multiple things about it like the genre, what it includes, what it may be about and the reasons behind it.

2. It could be argued that typography lost importance in this era of title design. The imagery behind the credits received a lot more attention. Still, the interplay of typography and images was by no means ignored. Popular trends of the 1950s were using three-dimensional lettering and embedding type in physical artifacts such as embroidery and signage.

I found this point interesting because it shows just how important what is included in the title design of a film is. It shows that it matters as it changes how many people may be interested in watching it. It shows how over time what title designs include have developed.

3. The potential of digital graphics and typography has attracted some of the most creative minds to motion design. Pixar and Disney have reserved crucial parts in the branding of their films for the title sequences. Using animated characters to introduce viewers to the story became a popular trend.

This is interesting to me as it also shows the development over time of title sequences and how people go by what is “popular” to attract certain audiences. All types of film makers followed the same trend because it was new and popular.

4.Throughout the history of cinema, film titles have evolved with the film industry, as well as with social trends and fashion movements. But the measure of a title design’s quality is the same now as it was in the silent era. Whatever function they perform, titles remain an essential part of film.

I found this interesting because it shows how and what has changed/developed over time and why it has. It shows just how similar things are still today in the film industry as to how they used to be. 

5. Every sphere of contemporary life — and especially the film business — has been affected by computers. For designers, creating film titles meant participating in the apprenticeship tradition — learning by doing, on the job; that continued unabated into the mid-1990s

I find this interesting because again like the other points it shows how films have been affected over time and what has effected them. Here it says how computers have been a huge influence and they are one of the reasons for the development of films.

Zombie land title sequence analysis

Splice- noted analysis of title sequence

Cinematography

 Cinematography

We have been looking at different types of cinematography and why it is important to be careful you chose the right type of cinematography when filming something. We have looked  at different camera angles and different camera movements. This has helped me understand in more depth the various camera angles/movements that occur in certain Medias and why they are used.

Camera movements:

·       Pan

·       Tilt

·       Dolly (trucking, tracking, pullback.)

·       Hand held

·       Crane

·       Steadicam

·       Aerial

Different camera movements and angles are used often to express certain things such as characters emotions and expressions. Different shots and angles can emphasis certain emotions and actions that are going on in a scene.

Camera angles:

·       Low angle shot: looking up at characters or an object, often to instill awe in the audience

·       Straight angle shot: looking at eye level angle to a character or object, giving sense of equality between subject and audience

·       High angle shot: looking down on a character often to show vulnerability or weakness

·       Canted or oblique: camera is tilted to show the scene at an angle- horror and science fiction genre. Referred to as a “dutch tilt.”

Shot angles:

·       Low

·       Eye level

·       High

·       Worm eye

·       Canted

·       Birds eye

Proximity:

·       Wide shots- has less emotion

·       Closer image- shows more emotion

Different types of shots:

·       Extreme closeups

·       Head and shoulders/ closeup

·       Midshot

·       ¾ shot

·       Medium long shot

·       Long shot extra long shot

·       Two shot

·       Over the shoulder

Edward scissor hands title sequence analysis

Edward scissor hands analysis from molruby505

Coraline title sequence analysis

Coraline analysissss from molruby505

Inspired films

Films simular to ours (genre):

• Time travellers wife
• P.s I love you
• Back to the future 
• 500 days of summer

These films are all similar to the genre of our film because they all have a main theme of love and romance. Also there is also some form of sadness in the films were a persons love is lost/ taken away from them. The time travellers wife and back to the future are the only two films that include the time travelling (sci-fi) side of our film unlike the others. But over all these are the four main films that inspired are final film idea. 

Audience profiling

Audience profiling from molruby505

Video of our film presentation

Key concepts:

• Media languahes, forms and conventions: the ways in which meanings are created/ ways media texts communicate.
• Institution: the organisations that create media texts
• Genre: a way of categorising texts according to shared conventions
• Representation: the ways in which the world is represented to us by the media
• Audience: the people who buy or consume a media text
• Ideology: the beliefs, ideas and value systems behind or reflected within a media text
• Narrative: story/ plot